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So-Cal Property Advisory

Multifamily Brokerage

Multifamily Brokerage for Southern California Owners

Apartment sales, valuations and exchange strategy — where the numbers and the neighbourhood are read with equal care.

Los Alamitos HQ

A local brokerage, not a call centre — we know these submarkets street by street.

LA & Orange County

Industrial, multifamily, office, retail and land across both counties.

Owner-Side Analysis

Broker valuations grounded in real comparables, not automated estimates.

No Obligation

Most conversations start years before a transaction. That is by design.

Our Position

You are selling two things at once: a building and an income stream.

Buyers underwrite multifamily on the numbers — unit mix, actual versus market rents, expense load, capital expenditure exposure and what the rent roll will realistically do over a hold period. Then they look at the building and the street, and adjust.

We prepare both sides of that story properly. Where rents sit below market, we show the upside credibly. Where deferred maintenance will surface in due diligence, we plan for it rather than let it become a renegotiation.

How We Work

Taking a Multifamily Asset to Market

Preparation is what separates a strong sale from a renegotiated one.

01

Build the Financial Story

Rent roll, operating statements and capital history organised into something a buyer can underwrite.

02

Position & Price

Value established against comparable investor trades and current competing inventory.

03

Reach Real Buyers

Targeted outreach to active multifamily investors and exchange buyers with proven capability.

04

Manage Due Diligence

Inspections, estoppels and lender requirements coordinated to protect the agreed price.

Single-story duplex with a shared driveway and detached garage
Before You Decide

Most owners ask for a valuation years before they sell.

Knowing your number changes what you can plan. It informs refinancing, estate and tax planning, whether to push rents or hold, and whether an exchange into a different asset class makes sense.

A current rent roll and basic operating information are enough for us to start.

Proven Results

Recently Sold Multifamily

Recent apartment and small multifamily closings across LA and Orange County.

  • Just sold by SoCal Property Advisory — Multifamily property in Bellflower, California, sold for $2,750,000

    Bellflower, CA

    Multifamily

    $2,750,000

  • Just sold by SoCal Property Advisory — Multifamily property in Cypress, California, sold for $1,625,000

    Cypress, CA

    Multifamily

    $1,625,000

  • Just sold by SoCal Property Advisory — Multifamily property in Lakewood, California, sold for $1,450,000

    Lakewood, CA

    Multifamily

    $1,450,000

  • Just sold by SoCal Property Advisory — Multifamily property in Anaheim, California, sold for $1,525,000

    Anaheim, CA

    Multifamily

    $1,525,000

Common Questions

Frequently Asked Questions

A current rent roll, income and expense information, unit mix, recent capital improvements and basic property details are especially useful.

Yes. Owners can request a confidential analysis even if they are only evaluating options.

SCPA can coordinate the real estate side of an exchange and work alongside your qualified intermediary, tax and legal advisors.

Yes. Two-to-four unit properties are a regular part of our work and are often valued against residential rather than commercial comparables.

They are usually an asset, provided the upside is evidenced properly. We benchmark against local market rents so the potential is credible rather than aspirational.

Next Step

What is your building worth today?

Send the address and a current rent roll. We will come back with a realistic range and the reasoning behind it.

Reviews

Trusted by Southern California Property Owners

Relationships Built Beyond the Transaction.

  • I had the absolute pleasure of getting to know Richard and Angel on this team, and I cannot recommend them enough. This team is the definition of professionalism, expertise, and dedication. They are laser-focused on helping achieve anyone’s commercial real estate goals.

    Jason Hwang

  • Super professional, exceptionally helpful, and always rapid in their response. You can’t go wrong engaging this group to help you find what you need! We have been super happy with them and worked with them on multiple occasions now!

    Jeffrey Raber

  • Just letting everyone know that this is one of the most professional real estate agencies that you can trust and make business with your eyes closed — very friendly and professional.

    Youssef Maana

  • First off before I decided to sell, Richard found me a renter and I told him if I decided to sell I would give him the first crack. Which I did. He sold my house as promised and was easy to work with. I would definitely work with him again!! I also recommend him for others.

    James Burnett

HOW CAN WE SERVE YOU?